As a Content Creator, you will play a crucial role in overseeing the development of paid media campaigns across various platforms & ensuring the accuracy, completeness, and timeliness of content processes. The ideal candidate will be creative, organised, proactive, and capable of multitasking in a dynamic environment.

Reporting directly to the Marketing Manager.

KEY DUTIES AND RESPONSIBILITIES INCLUDES BUT ARE NOT LIMITED TO:

Paid Media Campaigns:

Oversee the development of paid media campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram, LinkedIn).
Have in-depth knowledge of different types of campaigns (e.g., PPC, display, social media ads) and their specifications.
Experience in UTM tagging.

Content Creation:

Write engaging and persuasive website copy for retail and hospitality sectors.
Create compelling print copy for promotional materials, brochures, and advertisements.
Plan, shoot, and edit photo and video content for various purposes, including social media, websites, and marketing campaigns.
Take high-quality photos and videos of retail products, ensuring they meet brand standards and visual guidelines.

Media Strategy and Planning:

Develop and implement comprehensive organic media plans and strategies.
Conduct market research to stay updated on industry trends and competitor activities.
Collaborate with the marketing team to align content with overall marketing goals and campaigns.

Mailers and Email Marketing:

Create engaging and effective email marketing campaigns.
Write copy for email newsletters, promotional mailers, and customer communications.

COMPETENCIES:

Highly organised with excellent multitasking abilities.
Work efficiently and manage time well between tasks.
Ability to liaise effectively with various stakeholders.
Takes initiative and has a proactive approach in identifying and resolving issues efficiently.
Attention to Detail

EXPERIENCE:

Proven experience in creating paid media campaigns.
Experience in a digital marketing environment will be beneficial.
Strong understanding of campaign types, specifications, and best practices.
Excellent copywriting skills for both digital and print mediums with SEO best-practices in mind
Proficient in photography and videography, with the ability to produce high-quality content on-the-go – please share a portfolio of work if you have.
Experience in shooting and editing retail product photos and videos.
Ability to develop effective organic media plans and strategies.
Creative mindset with strong attention to detail.
Excellent communication and collaboration skills.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Experience in Marketing, Communications, Journalism, or a related field.
Experience in the retail or hospitality industry.
Experience in Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator).
Familiarity with SEO best practices.

QUALIFICATION:

Diploma in Digital Marketing or similar
Diploma in copywriting/journalism.
Google certified

This job is Expired